WARNING! Nerdish rant about to commence.
I cannot stand the movie title 'Tangled', it shits me more than any other title I've heard in my movie watching life. There's never been a film title that has gotten me more pissed off than this one, a stupid generic word that has absolutely no relevance to the film what so ever, and quite possibly one of the stupidest marketing decisions ever by Disney. I refuse to call it 'Tangled' and instead refer to it as it should be, 'Rapunzel' and I dare say a lot of others feel the same. So in my frustrations I took to manipulating the titles to the relative hi-res posters and soundtrack covers to read what it should say, for anyone who wishes to use the manipulated posters you can find the links here:
Teaser -
[link]Poster 1 -
[link]Poster 2 -
[link]Poster 3 -
[link]Soundtrack cover -
[link]Rant over.
A lot of people think they're the ones copying Dreamworks now, instead of the other way around. If you watch a lot of the trailers, a lot of the scenes aren't even in the movie, and make it look more like a road movie than a really traditional Disney fairy-tale.
'nother thing. Look at their eyebrows on that teaser poster. Then look at the eyebrows on any posters for any one of the recent Dreamworks movies [link] Mhmm.
Leave it long enough and Dreamworks will very probably be leading in terms of style and format for family films.
One last thought! Having a title completely unrelated to what the actual thing is actually a really clever strategy in terms of advertising. It gets people talking, "Oh hey, have you seen the trailer for Tangled?" "Huh, what's Tangled?" and then the other person launches into a massive explanation. But you're right, little kids probably will be calling it 'Rapunzel'.
Sorry for taking so long to say so little!
but it's still kinda random :/